One of the biggest decisions you will make for your business is the choice of the eCommerce platform that is scalable and will ensure long term growth. The platform should also help customers that are engaging with your brand to reduce friction while they’re getting the product they need. Ensuring employees have what they need to implement campaign strategies and at the same time be ready to use without add on cost for maintenance and installation.
Whether you are a brick and mortar store with a strong local presence or are looking for an enterprise eCommerce solution, building one from scratch is out of the question! The time frame and the cost is simply too high for such an endeavour.
The good news is that there are a number of ready to use eCommerce solutions such as Lokaly that enable you to go online instantly. These solutions are highly customisable too. Being white labelled, you need not worry about how it will ‘look’ for your brand.
Lokaly is ready to use, white labelled eCommerce solution. It enables local stores to quickly go online by quickly upload the products and begin selling.
Lokaly can be completely customised to suit your business requirements. It’s the easiest and fastest way to reach your customers where they are – online. It not only helps you keep up with the latest in the online world, but also helps keep in compliance with the latest no contact delivery policies for the covid 19 rules. With customisations, you can make the app look, feel and serve your customers as your business requirements.
Developing an excellent product and a great sales strategy is only half the battle won for a business. Providing good customer support after you have sold a product is also important. Shopping is not merely a transaction – the entire experience counts. By providing excellent customer support you can offer your customers better experiences while shopping with your brand. Shoppers that ‘feel good’ while making a purchase, will definitely be back for more.
Customer support empowers customers through the entire purchasing process and post purchase experiences. It helps you better assist customers who are interested in purchasing your product by offering quick and accurate answers. Next, it is also useful during the purchasing process. You can provide customers with orders, errors while placing orders, or provide better package tracking details. Lastly, you can offer customers with support if they face any issues post purchase. You can make cancellations and returns easy to process or offer the ability to exchange faulty products.
A good product or service can only get you so far. If you add good customer support to the equation, the value of your offering as well as your brand instantly increases. It also has the potential to reduce negative reviews. This added value translates to increased revenue and customer retention.
With customer support, businesses can offer a lot more than sales transactions. You can give them a reason to love your products and your business!
Using the latest technology in e-commerce significantly boosts a company’s chances to become a market leader. The latest technology can offer innovative solutions for enticing customers online. One such technology is Flutter, which takes cross-platform app development to a new level. Some of the main benefits of selecting flutter for e-commerce mobile application development are:
In today’s competitive business landscape, speed matters above all. The use of cross-platform app development allows reducing the time to market. The product can be released sooner and the app will be available on two devices – Android and iOS while performing like a native app – stable and reliable.
It’s known that the release of the application is just the beginning. Maintenance of the application is a large part of the process. It’s time consuming and it costs you too. Flutter’s apps solve these problems as well. In Flutter, adding new features and fixing bugs is easy. There are plugins and widgets available to accommodate any new features you want to.
This is one of the most important advantages of Flutter. Because it is cross-platform, two separate teams need not be hired to develop the e-commerce app. So, it saves costs. Developing an app on flutter requires less financial, human and material costs than developing a native application.
With the focus on the end user, many companies focus on immersive user experiences. Flutter has a wide range of tools and widgets to help design flexible and advanced UI features.
Many companies are apprehensive about creating new apps and discard the old ones. Flutter is flexible and enables you to embed code even in the native mode. Flutter has many more benefits. The transition to cross-platform development is gradual, but a less painful process for businesses.
Flutter is stable, reliable and definitely an option for businesses who wish to move to mobile e-commerce – soon!
Lokaly is an e-commerce app and built using Flutter technology.
By the year 2021, mobile commerce sales are expected to by 54% of the total eCommerce sales. Growing at a rate of 33.8%, M-Commerce sales are projected to reach $3.56 trillion by 2021. M-commerce is definitely one of the channels that businesses are adopting quickly to boost sales.
So, how do we reap the benefits of this growth? How to use M-Commerce for your business? Here are a few places to begin with:
Mobile sites
Get a super-fast, lightweight mobile website. It will work seamlessly on all devices and keep your customers engaged.
Optimized content
While working with mobile commerce, make sure that you optimize your content and images to fit various screen sizes. It offers users a great user experience to have a seamless interface across all devices.
Simple search and navigation
One of the reasons mobile commerce is popular is because it offers ease of buying for the users. When developing a mobile commerce solution, make sure that users can reach where they want to as fast as they want to with simple search and navigation.
Product views
Make sure that your products are displayed well and can be seen via a small screen too. It will help boost sales.
PWA Stores
Progressive Web Apps (PWA) – meaning the apps look, feel and work as mobile apps and work best on entry-level devices as well as on poor connections.
In built marketing tools
Many mobile commerce solutions have built-in marketing tools that you can use to maximize your marketing ROI. You can offer multi-level personalized discounts too. Retargeting abandoned carts with auto follow up is essential.
Social media
It is easy to integrate various social media platforms and offer your buyers with social sharing coupons using the inbuilt discount engine to gently push customers to buy from you.
Mobile commerce is a natural progression of eCommerce and in the coming years, mobile commerce sales will definitely exceed the regular sales. It is essential that businesses implement eCommerce and mobile commerce solutions today to reap the benefits in the coming years.
Lokaly is a mobile commerce solution. Using Lokaly application, sellers can be online in less time and start selling. While buyers can order items from their favorite stores and get it delivered at the doorstep.
