One of the biggest decisions you will make for your business is the choice of the eCommerce platform that is scalable and will ensure long term growth. The platform should also help customers that are engaging with your brand to reduce friction while they’re getting the product they need. Ensuring employees have what they need to implement campaign strategies and at the same time be ready to use without add on cost for maintenance and installation.

Whether you are a brick and mortar store with a strong local presence or are looking for an enterprise eCommerce solution, building one from scratch is out of the question! The time frame and the cost is simply too high for such an endeavour.

The good news is that there are a number of ready to use eCommerce solutions such as Lokaly that enable you to go online instantly. These solutions are highly customisable too. Being white labelled, you need not worry about how it will ‘look’ for your brand.

Lokaly is ready to use, white labelled eCommerce solution. It enables local stores to quickly go online by quickly upload the products and begin selling.

Some of the features of this marketplace are:

• Completely White-label solution
• Customized & Branded Solution on App Store
• Your own Marketplace subscription model
• Customizable Features
• Increase your revenue
• Ensure your business continuity in the Lockdown or stay home period

Lokaly can be completely customised to suit your business requirements. It’s the easiest and fastest way to reach your customers where they are – online. It not only helps you keep up with the latest in the online world, but also helps keep in compliance with the latest no contact delivery policies for the covid 19 rules. With customisations, you can make the app look, feel and serve your customers as your business requirements.

Developing an excellent product and a great sales strategy is only half the battle won for a business. Providing good customer support after you have sold a product is also important. Shopping is not merely a transaction – the entire experience counts. By providing excellent customer support you can offer your customers better experiences while shopping with your brand. Shoppers that ‘feel good’ while making a purchase, will definitely be back for more.

There are 4 key reasons why customer support is important for your online business

• It adds value to your product
• It increases customer retention leading to recurring revenue
• Results in positive brand image
• Boosts employee moral
• Adds value to your brand

What exactly is good customer support and why is it essential?

Customer support empowers customers through the entire purchasing process and post purchase experiences. It helps you better assist customers who are interested in purchasing your product by offering quick and accurate answers. Next, it is also useful during the purchasing process. You can provide customers with orders, errors while placing orders, or provide better package tracking details. Lastly, you can offer customers with support if they face any issues post purchase. You can make cancellations and returns easy to process or offer the ability to exchange faulty products.

A good product or service can only get you so far. If you add good customer support to the equation, the value of your offering as well as your brand instantly increases. It also has the potential to reduce negative reviews. This added value translates to increased revenue and customer retention.

With customer support, businesses can offer a lot more than sales transactions. You can give them a reason to love your products and your business!

White label software comes as monthly or annual subscriptions. They are mostly available under the SaaS model. The seller company brands the model and offers it to clients and users as their own. Important tips for choosing the right software are given here.

 

• Decide on the type of software

 

White label Design and programming Products: web design products, website builders, and web app design programs fall under this category of software.

• White label marketing software tools

They range from lead generation tools to social media management, SEO tools, PPC tools, and reporting tools.

• Be on the same page

Look for shared values and beliefs in partner agencies. Successful partnership build-up depends on smooth interchange and exchange.

• Consider the services provided

Be aware of the range of services you can access and how they integrate with your needs. Look for systems that allow direct communication in your name and on your domain.

• Logo on reports

Telephone conversations, online chats, and reports all carry your logo although they come from the parent agency.

• Plans for client interaction

A conference bridge plan provides a neutral interaction space without revealing contact numbers. Direct calling plans offer a special contact number that customers recognize as the company’s service number.

• Confidentiality

contractual obligation to maintain confidentiality during the contract and beyond. Look for a no poach clause.

• Trained professionals

All client interaction comes from the parent agency. There is no scope for outsourcing such interaction. The parent agency employs only trained professionals to interact with clients.

• Extended non-disclosure

Professionals involved in client interaction are under the same non-disclosure contract as the agency.

• Referrer blocking

We need to put referrer blocking systems in place for brand protection. Browser level blocking prevents source tracking. This ensures no trails are left for analytics to pick up.

Local departmental stores are the most popular businesses and dominate the market in a particular area. The main reason is their accessibility and simple approach, hassle free buying experiences, friendly behaviour and most importantly, emotional attachment of the customers.

Especially for regular customers, it’s a matter of trust and loyalty. However, this model of operation is highly contact-based.

Times have changed and there is a need to change this model of operation too. With the increasing emphasis on contactless operations for local businesses, how can local businesses maintain their existing customer base’s loyalty and trust?

The answer is – by offering them with easier and convenient means to contact them without actually visiting the store. Lokaly offers exactly this.

In a contactless safe distancing world, Lokaly helps take your local store online and helps keep your regular customers. You can instantly take your products online and accept online payments too.

Here’s what you get with Lokaly:

Completely White-label solution –

create your very own store. You can completely rebrand Lokaly with your specific branding requirements.

Customized & Branded Solution on App Store –

Although you can simply download and use it as-is, Lokaly can also be customized if needed. You can add your store specific features that caters to your customer base.

Your own Marketplace subscription model –

Many people believe that mobile applications are usually expensive. Lokaly challenges this notion by offering affordable alternatives. With Lokaly, you can pay as you go!

Customizable Features –

If your business requires features not built into the product, we can customize it to include the features you need.

Increase your revenue –

Apart from your regular customers, a mobile store will enable you to increase your customer base and revenues!

Ensure your business continuity in the Lockdown or stay home period – sign up for a solution that can take your business online within a few clicks!

“Restaurants are Looking Beyond…”, says an article by The Economic Times. Restaurants are now adopting platforms that charge lesser commission fees compared to dominant food aggregators. Asking for high commission and masking consumers’ data, restaurants are moving to marketplace-based platforms. These changes (aka savings from hefty commission %) will be rewarded to consumers as discounts on their online orders. This is going to enable a more modest and effective model – Direct to Consumer (D2C).

When businesses opting for ready-made solutions, where they can save cost, get access to their consumers’ data and manage online business easily. Lokaly is a ready-made and transparent solution for small to large businesses. Lokaly has partnered with 30+ restaurants based in Ahmedabad. Also, Lokaly has developed solutions for some famous brands in the USA. Lokaly provides free trial and support to sellers to know the platform better.

eCommerce has been around for quite some time now, but mCommerce has recently taken a dominating place. Mobile internet usage has exceeded desktop usage by 51% and over two-thirds of the world population owns a smartphone. As more and more people adopt smartphones, mobile commerce too accounts for a significant portion of the eCommerce market.

Evidently, mobile commerce or mCommerce is the future and businesses are hopping on the bandwagon to take advantage of this exponential growth. Well, the Majority of the customers are spending more and more time on mobile phones and mCommerce is the one way businesses can reach them – directly.

How can Lokaly keep you ready for a mobile future?

Lokaly is a mCommerce platform which enables store owners to quickly and conveniently create a mobile store and start selling! Moving from brick and mortar stores to a mobile commerce store was a huge challenge – simply because creating a strong and robust backend and a ready to use frontend was both times consuming and pricy. Many local stores and businesses hesitated to even think about the mobile option. But, Lokaly eliminates any hesitation the users may have while taking the leap from bricks to clicks.

Lokaly enables local departmental stores to quickly go mobile and reach out to their mobile customers. It also has convenient features for maintaining a khata (credit) for regular customers.

There’s no doubt that mobile is the future – not only for eCommerce but also for all businesses. The sooner businesses work on mobile solutions the better prepared they will be for the future. If you are a local business looking for a ready mobile commerce solution, take a look at our ready to go live product – Lokaly!

When you are a local business, you have a regionally marked territory and seldom get customers beyond a certain point. Every store has one-time customers and then there are regulars – who order weekly or monthly. It’s a great business model and a very certain business strategy. But, with all that, there are still limitations on how you can retain customers as well as gain new ones. Local stores are rarely a monopoly – there is always competition in the vicinity. So, how do you ensure that your customers get the ‘delight’, the ‘ease’, and the ‘convenience’ that a local store can or must offer?

Well, Lokaly has the answer to this plea. Lokaly is an E-Commerce application for local departmental stores and businesses. Stores can easily create their account, and avail all the features – just like a mobile app would.

• You just visit the webpage to Register as a Seller and get started once your Store is approved
• Loyal Customers are your first bet and you can add them as per the plan chosen in the Registration
• You are provided a standard list and you add or remove items at will from this list based on your offering
• Choose to Approve the order or give an additional Discount to your Customers easily before delivery or pick-up.

Each sale is now on a digital platform. The seller can then introduce a khata system where loyal customers receive store credit. You can also check analytics to understand how your business is going. The app also has integrated features for payment reminders and ready for pickup notifications.

Once the decision is made – to move from bricks to clicks, it’s just about choosing the right platform for setting up your online or mobile store!

Lokaly’s multi-store feature enables local businesses to operate multiple stores within a single panel. Sellers can personalize many aspects of each of the stores and control the access for each of the websites separately. This feature allows you to publish multiple eCommerce stores from a single product database. Store owners can target niche markets, carve out special offerings from their products, and publish special products on each store.

Here are some of the ways in which Lokaly can offer multi-store configuration:

• Single Dashboard: Store owners can manage multiple stores efficiently using a single dashboard. Use a single database to allocate products, deals, discounts, shipping, and payment gateways to multiple stores.
• Store-specific catalogue: Store owners can store specific catalogues to target various customer segments. Users can allot different products to each storefront effortlessly.
• Price Overrides by store: The price override functionality based on stores and list the same products at different prices depending on the location or the deal offered at each store.
• Store Selection: The store selection feature is available based on customer preferences.
• Store Specific Discounts: Owners can offer store specific discounts to attract more customers on each store separately. Set up and track different discounts for each of the stores.
• Store specific coupon codes: Create unlimited coupon codes for each store using the coupon code generator. Store owners also get the ability to create flash sales.
• B2B: You can add B2B features like multi-seller to create more flexibility.
• Diverse currency and language: Owners also get the ability to select different languages and currencies for each store.
• Different payment gateways: Store owners can offer multi-store shopping carts with different payment gateways based on the geographical location of customers.

If your business is ready – Lokaly offers a ready to go live solution to go mobile quickly!

Times are still uncertain and physical distancing is still a norm. Ever since the lockdown in early 2020, the local businesses and brick and mortar stores took the hit. Customers weren’t able to physically visit stores and buy things, and stores could not sell anything. Every local store and every local business looked for an online or mobile means of reaching out to customers. Till today, customers are hesitant to go out to buy things. Placing their orders online feels safer, more convenient, and more appealing to customers.

Well, if you are a local store and wish to increase sales – even in difficult times, here are a few ways in which Lokaly can help:

E-commerce Business

Well, if you are a local store and wish to increase sales – even in difficult times, here are a few ways in which Lokaly can help:

How can Lokaly Help?

If you are a local store and wish to grow your business online, or move your business to an online model, it’s time that you select a platform that will enable you to do so. Lokaly is one such platform where users can simply sign up, create an account for their stores and upload their products, and even manage payments and credits for customers.

Web and Mobile – both offer businesses with opportunities to expand and increase their customer base. Local businesses with a limited budget find it overwhelming to create mobile apps and E-commerce websites from scratch. Platforms like Lokaly offer futuristic opportunities and solutions to these businesses!